Archive for the Tag 'Wine Events'

13

PR 101 – The Art and Costs of Being on “The List”

Who’s on “The List” at any wine event? First, it’s the primary influencers. They’re invited and the hosts are happy to have them. They’ll attend, and today’s social media responses don’t even have to wait for a paper to be printed (dinosaur), or a blog story to be written (so yesterday). Today, it’s Instagram and […]

2

Why do events have a “no refund policy” if someone can’t make it?

Why do events have a “no refund policy” if someone can’t make it? Fresh off the Oregon Pinot Gris Symposium (sponsored by Oak Knoll Winery) and headed to another one in July (the Eleventh Annual Petite Sirah Symposium, sponsored by Concannon Vineyard)… This is a question I’m asked for every event without fail, “Do you […]

10

Get your grüv on ~ Austria Uncorked ~ May 3, 2010

[SIDEBAR: Five copies of the book Corked, by Kathryn Borel, will be given away this Saturday. Just leave a comment on today’s blog entry, to be registered to win. Winners will be announced on Saturday.] Because you’re reading this blog, the Austrian Trade Commission has provided a special code, in order to give you a […]