by Jo Diaz | Jul 24, 2014 | Portugal, Wine, Wine HIstory, Wine Related Products, Winemaker
Did you know even that it’s an oak tree that has this bark? From the mighty oak, comes the cork, besides the nuts.
by Jo Diaz | Jun 23, 2011 | Education, Event, Marketing, Oregon, Pinot Gris, Viticulture, Wine
Oregon Pinot Gris Symposium, presented by and at Oak Knoll Winery, Willamette Valley June 9, 2011 The Symposium sold-out by mid-May, as the industry was ripe for this one. Paul Gregutt and I came together, realizing that we had a PG on PG going on…Paul Gregutt...
by Jo Diaz | Apr 20, 2011 | Education, Event, Oregon, Pinot Gris, Viticulture, Wine, Wine Business, Wine Making, Winery
The best and brightest talent in Oregon is gathering in Hillsboro”s Willamette Valley to discuss the potential of Oregon’s Pinot Gris putting Oregon squarely on the map as “the Pinot state” (both Gris and Noir). Think red or white Pinot, think...
by Jo Diaz | Jan 20, 2011 | France, Oregon, PR Advice, Wine, Winemaker, Winery
What it takes to develop the craft: Excellent oral communicator Both oral and written. Love to read, learn, and listen A writer’s writer Otherwise, how are you going to get the attention of any professional writers? Personable Because it’s all about...
by Jo Diaz | Dec 27, 2010 | Marketing, Oregon, PR Advice, Wine, Wine Writer, Winery
Today, more than ever, the writing of a one-page press release is critical, in order to get a wine writer’s attention. Why? Writers are getting more mail than every, and it’s mostly electronic. Who has time to read a new version of War & Peace? A press...
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