by Jo Diaz | Apr 16, 2015 | PR Advice, Public Relations
It’s where it begins for true success… I wish I had penned that bit of wisdom, because it’s brilliant. Alas, it was penned by another, and I don’t take credit for someone else’s words of wisdom. So, credit to the universe. When I read it,...
by Jo Diaz | Mar 3, 2015 | PR Advice, Public Relations, Wine
Do you have a publicist? Second question… Have you ever said thank you? PR – for the most part – is a really thankless job in many regards, and so it should be. I have no doubt about that one. I’ve learned some things along the way that are...
by Jo Diaz | Feb 26, 2015 | Food & Wine, PR Advice, Wine, Winery
Get a clue, PR people…You’re giving all of us a really bad name, when you do something like the following story, but before I go there… I once read how this one writer hates PR reps. I didn’t get “why,” because PR people try to...
by Jo Diaz | Feb 24, 2015 | JD, Public Relations, Wine
The Lion and Mouse An Aesop’s Fable Once when a Lion was asleep a little Mouse began running up and down upon him; this soon wakened the Lion, who placed his huge paw upon him, and opened his big jaws to swallow him. “Pardon, O King,” cried the...
by Jo Diaz | Oct 7, 2014 | Marketing, Public Relations, Wine
I got to thinking about an Email exchange that I had last week, and couldn’t help but ask myself if this was trending PR or not. I’m going to just share the exchange and you be the judge. INCOMING EMAIL: Editor Deadline: Need Holiday Recipes Hi Jo, My name...
Recent Comments