by Jo Diaz | Oct 10, 2020 | PR Advice, Public Relations, Public Service Announcement, Wine
Obviously, I would never bop anyone over the head, but some people really do need to understand what PR is and what it isn’t. So, I got that frustration out. So, let me tell you a little life story, which drove home the importance of PR (not to me, but to a...
by Jo Diaz | May 4, 2020 | Public Relations, Public Service Announcement, Wine, Wine Business, Women in Wine
It’s not always easy, and may even be more challenging, once we all get back to work… if the work is even there. I can give you that. Knowing how to play the “A-type Woman Brings Around the A-Type Man” isn’t always a cakewalk, either. A...
by Jo Diaz | Jul 27, 2015 | PR Advice, Wine, Wine Blogger, Wine tasting, Wine Writer
It’s really difficult to promote oneself, which is why PR and marketing companies are chosen to do that task for others. No one can say, “Aren’t I great?” without losing credibility. Find a cheerleader, and your story will reach new heights;...
by Jo Diaz | May 29, 2015 | JD, PR Advice, Wine, Wine Blogger, Wine Writer
Those who accepted the trip were told that there was no room reserved for Monday night, so after a long day tasting, they were told to make their our way home.
by Jo Diaz | Apr 28, 2015 | JD, PR Advice, Public Relations, Wine
The number 1 rule of a PR pro is to be a writer’s writer… It’s really imperative that you write to inspire, not tire, your audience. PR Pro Joe Gargiulo, of JAG Public Relations, contacted me last week about my story called, “Top 10 Faux Pas of...
Recent Comments