Archive for the Tag 'On the Web'


Social Media in the Wine Business

Image via CrunchBase Okay, I’ve just realized I’m totally addicted. I’ve just gone through a period of winery clients contracting – great economy, huh? And while that was happening, it gave me the time I needed (away from writing their stories) to go swimming on the deep end of the social media pool. As I […]


Getting a Read on What Jeff Lefevere Thinks, and it’s Quite Extraordinary

If you’re like I am, you might enjoy an intro something like Ella Fitzgerald’s, “Bewitched, Bothered, and Bewildered,” when it comes to where all of this social media and networking stuff is going. I’m sure of one thing, though, if you don’t get on this wave of the future, you’re surely gonna miss a really […]


Read a Wine Blog? Participate in a Poll as Part of a Doctoral Study

Tracy Rickman is a Consumer Research doctoral candidate at Auburn University (Alabama), and her dissertation pertains to wine blogs as an information source. It’s entitled Wine Blogs as a Viable Information Source: Trust Affect and Post Participant Behavior Tracy doesn’t have any agenda except to add to the theories of media studies. Tracy and I […]


American Squirrel Awards – Wine-Blog is a Winner

American Squirrel Awards… Just as I was contemplating that we need another wine blog awards system, that would be something equivalent to a “Festivus” (Frank Costanza, George’s father on Seinfeld who created a “Festivus,” a Festival for the Rest of Us), along came the American Squirrel Awards. The reason this was spinning through my head […]