Archive for the Tag 'Michael-David Vineyards'

8

Social media is a very effective marketing tool + Lodi + Oak Farm Vineyards

How PR works social media has amplified the process, as we all now know [Photo: Wilfred Wong] Nothing new in the title, “Social media is a very effective marketing tool.” However… sitting on both sides of the fence of being a PR pro and a published writer, I’m impressed with other PR people and their […]

15

So you’re from the media, why should I care?

[This image is of Michael-David Winery’s tasting room. It exemplifies what I’ve been saying since the beginning of my wine career… A tasting room is a farm store. If we think of wineries as an agriculture stop along the way, we have a deeper understanding of the entire wine process. Since I’m mentioning Michael-David Winery […]