Archive for the Tag 'Francis Coppola Winery'

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Paul Franson ~ Wine Writer #34

When it comes to PR, Paul Franson wrote the book… Literally… Paul and his friend (Napa Valley PR pro Harvey Posert) combined their PR expertise and together crafted Spinning the Bottle. From flipcart.com: SPINNING THE BOTTLE is a collection of case studies and guidelines to promoting wine, wine companies and wine-related issues. In it, 50 […]