by Jo Diaz | Jul 15, 2015 | Wine, Wine Blogger, Wine Business, Wine Writer
This has been a wine bloggers question since wine blogging began. It’s a topic of conversation both in seminars and outside of them at the annual Wine Blogger Conferences. No one has yet to figure it out, but I now have, after much thought. I have no such...
by Jo Diaz | Feb 22, 2012 | Social media, Wine, Wine Writer
I just came across my friend Steve Heimoff’s blog entitled, “The [increasingly] dark side of social media.” It’s really fun to watch Steve try to wrap his mind around social media, because truthfully… Steve is one of the few people in the...
by Jo Diaz | Oct 19, 2011 | Marketing, Social media, Wine, You've Got to Be Kidding Me
It’s happening more and more, and I’m writing this to not only reveal the trend, but to also go on record to say, “Not on my watch, please.” Here’s the pitch: “Hope you’re keeping well. I’m just getting in touch to ask...
by Jo Diaz | Aug 25, 2010 | Alentejo, Culture, Importer, Marketing, Petite Sirah, Portugal, PS I Love You, Rock n'Roll, Wine, Wine Business, Wine Importer, Wine Innovation
Having just returned from meeting my Alentejo client Delfim Costa, and our new importer Adele Capela (Value Vines) in New York City, my Times Square experience is still swimming around inside of my head. First of all, the last time I was in Time Square experiencing it...
by Jo Diaz | Dec 8, 2009 | Marketing, Petite Sirah, PS I Love You, Wine Writer
Weekly Holidaze Drawing: Just leave a comment on any wine-blog entry this month, to win gifts this December: As I read a wine writer’s newsletter with a story from a guest commentator, it really got me thinking… It was a story about how many wine groups...
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