Archive for the Tag 'Adelsheim Vineyard'

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Press Release: *Only* One-Page is still very important

Today, more than ever, the writing of a one-page press release is critical, in order to get a wine writer’s attention. Why? Writers are getting more mail than ever, and it’s mostly electronic. Who has time to read a new version of War & Peace? A press release is only intended to get a writer’s […]

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Beran Vineyards, Willamette Valley, Oregon

During my recent trip to Oregon, dear friend Greg Lint (president of Oak Knoll Winery) wanted Jose and me to meet one of his sources for their lovely Pinot Noir grapes, and to see the vineyard where the fruit was being grown. Greg arranged a meeting with Bill and Sharon Beran, of Beran Vineyards. Bill […]

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Lessons in Oregon, Beginning with The Early Pioneers at Oak Knoll Winery

There’s nothing more stimulating and inspiring, as a wine publicist, than visiting a client. When it’s in another state, the experiences are intensified, because it’s not a day-trip into another valley, it’s a plane ride away. This means that it’s going to involve a week of my life, which becomes totally focused. In this case, […]