Romancing the Grape ~ Relationship Selling for Hospitality Professionals
SAMPLE COPY from Lynda R. Paulson ~ PHOTO: Jo Diaz Romancing the Grape ~ Relationship Selling for Hospitality Professionals by Lynda R. Paulson should be mandatory reading for all winery tasting room personnel. This is always how I sold wine, while working in a tasting room, because my studies and background are in PR. That said, […]
Thoughts added to Rutherford Dust’s Panel Regarding Women in Wine
[PHOTO Purchased] Let me begin with a perfect example… This Says It All, Y’all Once upon a day Jo Diaz’s phone rang. She: “Hello, Diaz Communications.” He: “I’d like to speak with Joe Diaz.” She: “This is she.” Really pregnant pause……. (as we used to say in radio) I’m now thinking to myself, laughingly: He […]
A Day in the Dust Like “You Had to Be There, Man” ~ Rutherford Dust Society
[ALL PHOTOS were taken by Jo Diaz; with the exception of Barbara Lyons Stewart, who gave her photo for use.] Earlier I wrote a story titled Rutherford Dust Brought Karen MacNeil Squarely Into My Headlights, Now Into Yours. It included Karen MacNeil as part of that story. So does this one, in a completely different […]
