Carneros Wine Alliance Annual Spring Barrel Tasting ~ 2019

Who can define a regional American Viticultural Area (AVA) better: The collective marketing decisions from a gaggle of people, and a Webmaster who simply needs content? Or, the historian who did the research and development?   I always begin my searches with the...

When It’s Traditional and It’s in Tuscany ~ Day 2

I was the guest of Castello di Meleto in Gaiole ~ In the Chianti Classico region of Tuscany. Hosted by Antonia Caserta (sales manager), their winemaker Matteo Menicacci, and their agronomist Giovanni Maria Farina. Antonia translated, and I was also in the company of...

Petaluma Gap Wines ~ Wildly Flavorful

[PHOTO: Dr. Mark Greenspan, borrowed from his Advanced Viticulture Website] From the famed viticulture expert Dr. Mark Greenspan in a Petaluma Gap Newsletter: According to viticulturist Mark Greenspan in this Wine Business Monthly article, “Wind is a significant...

When Opportunity Knocked ~ Siena Italy Was at the Door

[ALL PHOTO: Jo Diaz, unless noted otherwise. Shop in Sienna, Italy] PART 1 ~ CULTURE LEADS TO WINE AND FOOD In October of 2018, a door was opened for me by Bluest Sky Group, when I was invited to join a group of wine professionals traveling in Italy. We would be...

Romancing the Grape ~ Relationship Selling for Hospitality Professionals

SAMPLE COPY from Lynda R. Paulson ~ PHOTO: Jo Diaz Romancing the Grape ~ Relationship Selling for Hospitality Professionals by Lynda R. Paulson should be mandatory reading for all winery tasting room personnel. This is always how I sold wine, while working in a...