by Jo Diaz | Jan 9, 2012 | Books, Importer, Importer Search, Imports, Profiles, Wine, Wine Writer
“How to Import Wine, An Insider’s Guide” has been written by Deborah M. Gray. When I was queried about whether or not I’d like to read her book, I thought, “Bring it on.” I spent a couple of years with Enoforum Wines (from Évora,...
by Jo Diaz | Mar 29, 2010 | Comedy, Event, Holiday, Marketing, Profiles, Vineyards, Viticulture, Wine, Wine Making, Wine Writer, Winery
What a great marketing effort by Trefethen. First of all, who doesn’t love to get packages in the mail? Secondly, who doesn’t love a practical joke? Thirdly… We’re all headed toward April Fool’s day, and Trefethen has just nailed it! In...
by Jo Diaz | Mar 6, 2010 | Event, Holiday, Imports, Jo's World, Juicy Tale, Marketing, Profiles, Spirits, Wine, Wine Writer, Winemaker, Winery, You've Got to Be Kidding Me
And, I interviewed Alex Trebek of Jeopardy, former proprietor of Creston Vineyards. [See below for more details and image.] Talk about glamour… Fashion and elegance… Hollywood event producer Anita Talbert (Hollywood Award Suites) has again just executed on...
by Jo Diaz | Mar 3, 2010 | Alentejo, Event, Holiday, Imports, Jo's World, Marketing, Portugal, Profiles, Viticulture, Wine, Wine Business, Wine Exports, Wine Making, Wine Writer, Winery, You've Got to Be Kidding Me
When Enoforum Wines, a Portuguese export company, was first explained to me, its structure seemed very confusing. The reason it did is because living and working in California for the last 17+ years, I’ve watched the wine business here all but cannibalize itself...
by Jo Diaz | Jan 21, 2010 | Event, Food & Wine, Jo's World, Juicy Tale, Marketing, Profiles, Wine, Wine Blogger, Wine Writer, Winemaker, Winery
What a cast of characters… The Sonoma County Wine Library (in Healdsburg) is only seven miles from my house, which occasionally host authors. I’m on the distribution list for announcements. In December, they hosted a wine writers reception, that included...
by Jo Diaz | Jan 1, 2010 | Event, Holiday, Marketing, Profiles, Viticulture, Wine, Wine Writer, Winemaker
I’d really like to know what your New Year’s Resolution is for 2010. I’ve found that when I have resolve, I tend to make things happen (quitting nail biting as a pre teen, quitting smoking as a young adult, learning about Portuguese culture last...
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