by Jo Diaz | Oct 27, 2009 | Event, Holiday, Marketing, Melanie's Wine Reviews, Profiles, Viticulture, Wine, Wine Making, Wine Writer, Winery
My question is… How can two hours of tasting turn into eight hours of writing and formatting? I guess Pinot on the River was all that… and more. Cloud’s Rest… Only 400 to 500 cases a year are produced of this wine… An entire...
by Jo Diaz | Oct 15, 2009 | Melanie's Wine Reviews, Profiles, Wine
This week seems to have a barrage of people who have decided that the way for them to make a little extra money is to take a blog’s content through an RSS feed, and let that blog’s content make money for them through Google ads. Honestly, it takes a lot of...
by Jo Diaz | Jun 22, 2009 | Marketing, Melanie's Wine Reviews, Profiles, Wine
These Were the Good Ole Days? I just got one of those Emails that circulates around and around until it finally makes its way to your computer. Being in the wine business, I’m fascinated by the history of wine. I didn’t realize that at the turn of the...
by Jo Diaz | Jun 5, 2009 | Marketing, Melanie's Wine Reviews, Viticulture, Wine, Winery
My stint at Robert Mondavi Winery as a wine educator was one of the quickest jobs I’ve ever had, while it was also the most intriguing… Within five months I got a break as a Director of PR for Ironstone Winery, and off I went to work for a Murphys,...
by Jo Diaz | May 11, 2009 | Event, Marketing, Melanie's Wine Reviews, Viticulture, Wine, Winemaker, Winery
The invite read: Available for sample will be 53 premium wines from 17 boutique San Francisco wineries. With expert winemakers at the helm, these small-production wineries are achieving outstanding scores, winning medals, and gaining the attention worthy of their...
by Jo Diaz | May 6, 2009 | Event, Food & Wine, Marketing, Melanie's Wine Reviews, Viticulture, Wine, Winemaker, Winery
The panel that I organized at the 2009 Florida Winefest turned out to be a tremendous success. It had to do with the wine, as well as the chocolates, and most importantly – the people who filled the panel. Reds Wines and Decadent Chocolate: Pinot, Cabernet, and...
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