by Jo Diaz | Aug 20, 2014 | Cabernet Sauvignon, JD, PR Advice, Wine
I’m a Sagittarian; and in astrology, we’re known to be pretty blunt. This isn’t a cop out for my being blunt, nor does it say that astrology is the be all to end all for supposed traits within that world… It’s just my life’s...
by Jo Diaz | Aug 13, 2014 | JD, PR Advice, Public Relations, Wine
PR 101 I don’t get as many comments on my wine blog as I do private Emails… Why I don’t get as many comments on my wine blog as I do private Emails… I don’t write a blog to elicit extensive comments on what I’ve put out there....
by Jo Diaz | Aug 4, 2014 | JD, PR Advice, Public Relations, Wine, Wine Country
If someone has just had a very bad experience at – say – your hotel, how would you handle it? Try your utmost to make that person happy? Tell that person to “go find another hotel”? This just happened to my family members. And when I tried to...
by Jo Diaz | Nov 25, 2013 | Bordeaux, Dear Jo, JD, Travel, Wine, Wine Country, Wine Etiquette
PR 101, let’s talk the basics… This blog has me jumping though some interesting hoops. I get asked all kinds of questions, and I do my best to answer them, because I also learn something in the process, too. Hi Jo, my boyfriend is a wine lover and blogger...
by Jo Diaz | Dec 10, 2012 | JD, Wine
PR 101 – Restrain yourself from being at odds with a wine writer and/or a wine blogger. It will do you no ultimate good. Remember what mom used to say? “You can get more bees with honey than you can with vinegar…” I once had a client who...
by Jo Diaz | May 8, 2008 | JD, PR Advice
It’s where it begins for true success… I wish I had penned that bit of wisdom, because it’s brilliant. Alas, it was penned by another, and I don’t take credit for someone else’s words of wisdom. So, credit to the universe. When I read it,...
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