Now you can distribute wine to all 50 states, legally, if you can’t already…

From a query to my E-Mail account: Now producers of all sizes have an additional way to get their brands to market and sell them through to the end customer.

Tier3 provides immediate access to any of the 50 states for any producer. We accomplish this with a web platform that connects you with Tier3 Distributors and Importers who are committed to moving your product through retail accounts.

In my early years as an employee, I was the person who was given the task of boxing-up an order from over the weekend wine sales, and shipped it off to Florida. Some of you in the wine business, may remember in the mid-90s, a shipment was stopped before it arrived at its intended location… with my fingerprints all over it. As an employee, I was just doing my job. My proprietor, however, was fined a $10 grand slap on the wrist. That signaled to the entire industry, the laws being ignored for so long, were not going to be ignored any longer.

I struggle, as does 95 percent of the industry (somewhat imagined, but somewhat also very real), how does any brand beyond the oligopolies survive, beyond the 80/20 rule? I cater to small brands, the big guys all have their own publicists. I’ve worked for them, and I know I prefer a “less is more” client, rather than the employee circus that one encounters, with some employers.

To that end, this is the best news I’ve heard since 1993.

From Tier3’s Web: Distribute Wine To Any State

Tier3: Your Go-to-Market Platform
Now producers of all sizes have an additional way to get their brands to market and sell them through to the end customer.

Tier3 provides immediate access to any of the 50 states for any producer. We accomplish this with a web platform that connects you with Tier3 Distributors and Importers who are committed to moving your product through retail accounts.

Distribute Wine To Any State

More

Alignment: Brand to Customer
Tier3 creates better channel alignment from you to your customers and delivers the right customers to the right brands. Because Tier3 “snaps-together” transaction based on customer demand and desire for your product; not simply what happens to be in the warehouse that has been assigned to the sales rep.

New brands and products from small producers flow through the channel just as easily as the big brands. This means product winds up in the best possible placement location delivering the most value to all players in the process.

I’m leaving this right here

I don’t need to tell you any more about this 50-State Platform. You… and you know who you are… need to explore this option. You’re welcome.