
I just searched Google for the term “wine blog.”
The search revealed that there are now 40,000,000 entries that qualify under “wine blog.” Some of them, of course, are duplicates, but still… this number is astounding.
It’s no accident that wine-blog.org is on that first page. When it came time for me to pick a title, I’m a professional marketer before all else in business. And, I’m married to a web marketer, where SEO (Search Engine Optimization) is the name of the game around here.
“Hum… If I were going to be having a wine blog, what should I call it?”
What about… “Wine Blog?”
With that name, and four years of writing at least five days a week… of getting things that are swimming around inside of my head out of it and into cyberspace, I earned a place onto Google’s first page search a few years ago. Then, because I had a hosting company that wasn’t well protected, and a hacker dropped junk into the back end of my site, I was dropped from the Google list for a few months. With a new hosting company firmly in place (after we figured out what was going on) I was a lot more protected and bounced back onto the first page in a “wine blog” search.
What does being on the first page mean? If anyone is searching on the term “wine blog,” my blog is more likely to pop up on the first few pages, and people are more likely to do a “pop in.”
I’m going to list the Google Top 100 that turned up in my search.
I’m going to avoid web sites that are aggregates and/or are cooperatives with people just submitting their stories, with no real wine blogger who’s the primary person behind the effort.
This list is about people who are wine blogging. Here goes, as of now…
- Vinography
- Wine-blog ~ Juicy Tales
- Dr. Vino’s Wine Blog
- REthink Wine Blog
- The Pour, New York Times
- Wine Library
- Good Wine Under $20
- Another Wine Blog
- Fermentation: The Daily Wine Blog
- ala.wine
- The Blog Wine Cellar
- Jason’s Wine Blog
- Wannabe Wino
- Sharon’s Wine Blog
- Why Wine Blo
- Wine Economics
- The Oregon Wine Blog
- Foodandwine Blog
- RJ’s Wine Blog
- Vine Sugar ~ Wine Burps
- Winecast
- Steve Heimoff
- Wine Camp Blog
- Foodandwine.net ~ Food and Wine Blog ~ Baltic Cellars
- Viniculture: A Wine Blog
- World Class Wine Blog – (Not a blog any longer)
- Israeli Wine Blog
- Carolyn Tillie’s Ultimate California Wine Blog
- Basic Juice
- Winemaking ~ Jack Keller
- Seattle Wine Blog
- Enobytes Wine Blog
- Wineanorak ~ Jamie’s Wine Blog
- bbrblog.com ~ Berry’s Wine Blog
- www.delish.com ~ Kevin Zraly
- wlidernapavalley.com ~ Doug Wilder
- chevsky.com ~ The “Iron Chevsky” Wine Blog”
- Wine Store Blog
- Dirty South Wine ~ Hardy Wallace
- Riot Wine Blog
- 1000 Corks
- Wine Peeps
- Wine Blog Central
- Virginia Wine Time
- The Wine Blog.net
- wine-girl.net
- www.stoneycreekwinepress.com ~ Corked: A wine blog
- Sokol Blosser Wine Blog
- Vinifico! The Original Vancouver Wine Blog
- Secret Sommelier Blog Featuring Wine Podcasts
- TasteWine: Ray Johnson’s Wine Blog
- Family, Love, Wine Blog
- moselwineblog
- The Wine Collector: Practical Wine Collecting Advice
- (oops) Wine Blog — (oops) wines, recipes and entertaining
- Northwest Wine Blog
- Simon’s Wine Blog
- Austin Wine Guy
- The Boulder Wine Blog
- Write for Wine
- Good Grape: A Wine Blog Manifesto
- 1WineDude :: Serious Wine Talk for the Not-so-Serious Drinker!
- Wine Notes Wine Blog | Wine Notes – The Official Wine.com Wine Blog
- Brooklynguy’s Wine and Food Blog
- Eat Wine
- WineEnabler.com
- Lady of the Grape Wine Blog
- Wine Blogger.info
- Dallas Food and Wine Blog, Restaurant News, Foodie News, Dallas …
- Calwineries Blog | A California Wine Blog
- Wine.Woot : The Blog
- nopa: wine & spirits blog
- Alice Feiring – In Vino Veritas
- Wine Ratings, Wine, Wines ~ Great Wines Made Simple
- Tom and Melody’s wine blog
- Vinotrip – A Maryland Wine Blog
- Michael Stajer
- The Wine Explorer – NY Daily News
- Southern Oregon Wine Blog
- Syncline Wine Blog
- OC Wine Blog
- German Wine Blog
- CellarBlog
- Just Grapes Wine Blog
- Wine Reviews at Chateau Petrogasm
- Decanterberry Tales – A Willamette Valley Wine Blog
- Wine Blog Australia
- winehiker witiculture » it’s a wine blog. it’s a hiking blog
- Blog – Napa Valley wines | August Briggs Winery | Calistoga winery
- Dacalier Wine Blog
- My Wine Blog
- American Wine School – Marianne’s Blog
- Brunello Wine Blog – Wine from Montalcino
- Wine Terroirs
- Oklahoma Wine News
- Tasting Room | Food & Wine ~ Ray Isle
- Wine Life Today
- Winexpert Tim’s Blog
- Wine Brands
- Grape Juice | A Wine Blog
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Thank you for providing this list, Jo.
I’ve been a part of several wine marketing discussions where the topic of assessing wine blogs has been raised. Many winery owners/marketers struggle to determine which wine blogs are being read by their customers and prospective customers and where they should concentrate their relationship building efforts, especially with so many wine blogs out there. My advice is to look to several sources including a list similar to this one, ala wine’s ranking, Wine.Alltop.com, and by asking your customers about who they’re reading. I also like to mention that Twitter and Facebook influence are important too. Are there any other listings or advice I should add?
Congratulations to you and everyone on the list. I feel fortunate and happy to be listed.
Melissa
Melissa,
I also check out the ala.wine list. On that one, I come in at 42 on that one. All lists shift us around based on certain criteria. The Wine.Alltop.com one… anyone that’s not on it, submit your blog, and there you go!
Twitter and Facebook are huge, and are important to the social media marketing mix… as are blog.
The other piece of the social media pie is the social media group sites that live on Ning. These groups seem to be becoming less relevant, though, because so many companies are gravitating toward Facebook, for the same reason… They’re just like the Ning sites, and you only have to go to one neighborhood to find so many of them.
I do get some traffic and new fans on my Petite Sirah Ning site (http://petitesirah.ning.com/), so it’s worth it being on the Internet.
I almost need – I DO need – a check list, as a marketer, for what I’ve visited each day.
Twitter (don’t forget #ff)
Facebook
wine=-blog.org visits for comments (after I’ve written my stories)
Ning
Four Square (http://foursquare.com/) Yup… now we’ve got to tell everyone where we are via our Blackberries
What am I missing… ?
Jo,
I’ve been checking back in with LinkedIn although I tend to neglect it. I’ve found good info there in Groups and discussions. I’ve had the best results on Twitter for inbound inquiries for my business. I’m not as familiar with Ning so good to hear your experience with it. We’ll see where this all goes.
Oh, yeah… Linked in and all the others… I feel like the Queen in Alice in Wonderland… Remember?
“Who… Are… You?!”
Congrats Jo!
And an interesting post and list! 40,000,000 entries?? hard to get all those zeros right!
Here’s a toast to you–clink!
(and may I join you on that list one day! I know, I need to make more efforts on Wine Predator and less on Art Predator!)
Thanks, Gwendolyn.
Google will someday live up to its name! The day the zeros are off the page… Meanwhile, “wine blog” with 40 million? Whew!
Thanks for the clink! I know what you’re clinking with ;^)
I once had Finickie Foodie as a URL, but found it impossible to do both; although, both were passions! With clients, PSILY as a constant, and wine-blog, I had to let Finickie Foodie go as a Website. No one knows better than you (Jose excluded) how I could have really worked that site!
I like both of yours, though, because you can go back and forth…
You’ll get there, because you’ve got the passion.
Oh, I thought that list was by age of author, with the oldest first??? 🙂
What’s amazing is how many of these sites I’d never heard of before seeing that list!
Neat List, Jo.
I’ve just started wine reading and wine blogging so I only recognize maybe 20 of those. Of the bazillion wineries out there it’s
interesting to me that a small winery such as Syncline has such a highly ranked blog.
I took my que from Joe with my own naming strategy, and am trying to get as close to the bottom on every alphabetical list that I can. 🙂
Joe,
LOL… Well, they mixed it up, because Alder could be one of my kids… LOL continuing.
Same for me on knowing who they all are – by about 50 percent.
My techie husband told me a long time ago, frequency and longevity would play into how Google picks up anything. That should put you, 1WineDude at the top. (You have made it to the top of more prestigious lists, I must say, and for good reason.)
My real motivation? How was I ever going to get on any other list, any other way than list one, so I went for it.
I’m so bad…
Chris,
I think we’re all so funny.
Anything that puts Good Grape and 1WineDude in the 60s is suspect. Running both Plate Press: The online wine magazine and The Palate Press Advertising Network, I have a pretty good idea about traffic of a lot of wine sites, and the list, above, is far more a measure of the number of posts than the number of viewers, number of comments, cross-linking, or quality of posts. That is not meant to denigrate anybody near the top of the list, for many are superlative, just as an observation of the lists overall flaws.
My question is suspect of what?
I agree that on a Top 100 of the most read and respected blogs, Good Grape and 1WineDude belong right at the top. No argument from me on that one.
But, this isn’t, or wasn’t asked to be, a list of popularity delivered by Google.
It’s a search list of “wine blog,” and then what was simply delivered into my computer when I searched.
However Google puts that all together is what gets spit out… and it’s as you note: “a measure of the number of posts than the number of viewers, number of comments, cross-linking, or quality of posts.”
This doesn’t make it suspect, or even flawed. It is what it is… when asked for “wine blog” this is the Google list. I coined it “Top 100,” because I didn’t want to keep going to the Google 40,000,000 responses.
I gave up long ago trying to understand calculations made my Google and (especially) Technorati. I mean, it’s probably just me – PostRank.com does a great job explaining their ranking process & I *still* don’t understand it.
Back to writing, I guess! 🙂
Joe,
Honestly, it’s all about the writing, regardless of all else.
We’re funny creatures that need to also analyze, in our spare time.
Back to writing, for me, too! 🙂
Thank you for the shout-out! Obviously, I don’t feel that my blog is “better” than anyone else’s–but I am humbled to be in such good company. And heck, when you’re in law school you need all the positive reinforcement you can get!
Sincerely,
Joon S.
http://vinicultured.com
(that’s with a “d” at the end!)
Joon,
Good job on all counts. Best wishes in law school. That’s a huge endeavor. I’m sure you’re working really hard so there’s no “d” at the end of that one!
This list has been generated by a google search on a US based computer with custom search. If you turn off location based search this list changes greatly. Google is no longer nuetral, every computer out there will yeild different results unless you turn off all customizations, location services, and anything language based. In Spain my results are very different
Also if you want to be a good wine blog, ranking for the words “wine blog” are pretty much useless. Unless your audience is people looking to learn about wine blogging or want to hire you to build a wine blog. What you want to rank for is what you write about, and what you want your readers to be looking for. If your a California wine blog writing about Zinfandel, you better rank for “Zinfandel” not “wine Blog”.
Hi, Ryan,
I hope you and Gabriella are doing well, since I saw you last at the EWBC! Thanks for organizing. It was stupendous.
Thanks, also, for the suggestion on how to get a neutral reading. And, yes, every computer will yield different results. That’s why I clarified that it was from my computer.
This list isn’t about being a good wine blog, by the way. It was about showing up in a list’s ranking under the search phrase, “wine blog.”
Fine writing is another category, and even that is as subjective as a fine wine.
When I first got into the wine business (’92), I knew if Robert Parker scored a wine with a high ranking, I wouldn’t like the wine. (It was too complex for my novice palate.) Today, I will think much differently about a high Parker score, and will appreciate it in a much different light. My palate’s development is much different, 18 years later.
All rankings are subject, is my point, regardless of the subject matter.
Writing is pretty much that way, too. What each of us values is from a personal perspective… So, even if I’m reading a list from a search of “best wine blogs,” I may not agree with it, based on my own preferences for writing style, sentence construction, spelling and grammar, etc. (I take all of that into account, because of my writing background.)
This is what makes the world go round… our own vision of what we appreciate.
Agree that if you want to rank for Zinfandel, you’d better write a lot about it. Find your target and build your base… The rest will follow, and you’ll fall into that category on a Google search.
I just typed in, “Iberian wine blog.” You, of course, are listed first. Congrats! Great job.
You should also cross reference the top 100 blogs with Alexa Traffic and the number of articles pointing to the blog.
Hey, Scott,
Great resource. http://www.alexa.com/search;0?q=wine+blogs&r=topsites_index&p=bigtop. Amazing. I didn’t know about this one.