Back in November of
1997, wine writer Alan Goldfarb publicly asked in
the Montclarion, "Where are all the black
winemakers?" Alan's article was a reaction to
reading that a South African winegrowing cooperative had
agreed to pay $100 million for "...programs that will
help blacks become winemakers in their own country."
According to Goldfarb's resources, it was expected that
there would be at least 20 South Africans who would
benefit from the program each year. Alan continued, "Why
is there not one African American winemaker in
California?"
Well, it's five years
later, and although California doesn't have a similar
program to help integrate African Americans into the
wine industry (at the clipping rate of 20 a year upon
graduation), the face of the wine industry is slowing
evolving.
As we trace the origins of
wine, one must first reflect on the seeds that were
found buried with the pharos. Last time I looked,
Egyptians weren't Anglo. Isn't it amazing that the
origins of viticulture belong to people of color? It
makes perfect sense to me, and a smattering of others,
that there should eventually be some return to those
roots. As we globalize buying businesses in each others
countries, we're shrinking our world; thereby, shrinking
the wine business. It should come as no surprise that
the colors of the world are adding color to the wine
industry.
Nothing has really
changed - What was done eons of time ago, is still
being done today; world exploration and acquisition. In
Jess Jackson and Robert Mondavi, we have a
modern Columbus and Ponce de Leon... traveling,
exploring what they like, and finding a way to purchase
it. Instead of man taking possession of other cultures
by overwhelming their inhabitants, today's explorers
simply buy property. This is not a statement of fault,
it's a sociological fact.
At first, man went
out into the new world to bring home novelties. Take the
story of Shiraz: the Australians honored the region of
"Shiraz" in Persia by calling the original grape
varietal by the name from which it emanates. Meanwhile,
the French, who took the same varietal from Shiraz back
to the Rhone region, lost the original pronunciation by
the time it got home. The French did what they do best,
drop the sound of the last letter in most words. You
know... Pinot? By the time the varietal got back to
France, Shiraz had become Syraaaaaah (My mother's maiden
name "Bernier" rhymes with "Viognier." I know all about
dropping the last letter). [Recent DNA analysis seems
to show that Syrah/Shiraz is actually the offspring of
the obscure cultivars Mondeuse Blanche and Dureza. Syrah
appears to have the greatest genetic diversity in the
upper Rhône, which in turn points to a French origin for
the modern Syrah/Shiraz cultivars. The Australian Shiraz
was originally propagated from cuttings brought from
France by James Busby in 1832--Editor]
Brown Estate
Vineyards, Napa Valley - The wheels in my head began
to churn when I read the March 31, 2000 issue of Wine
Spectator. In the Upfront section, where the faces
of the world's leading food and wine icons (like Paul
Draper, the Mondavis, Angelo Gaja, and Julia Child) have
found themselves, I spotted the Brown family. The mini
feature was entitled, "A Family Affair." (I was
fascinated.) Patriarch Bassett Brown is a Los
Angeles doctor with a family practice. He and wife
Marcella acquired 450-acres in Chiles Valley in
1981, after abandoning their initial thoughts of farming
in Bassett's native Jamaica. They planted their first
Zinfandel in 1985, and since then have been selling the
grapes to such esteemed nearby producers as Green &
Red, and T-Vine and D-Cubed, whose winemaker, Duane
Dappen, is making the Brown Estate wines.
I liked the sociological
fact that as a people, we're becoming one in this
business. But surely, I wondered, there's not just one
African American family in the American wine world?
There's not. The American dream is alive and well. The
Browns are not the only family to turn a weekend project
into an outstanding Napa Valley wine.
Bates Creek, Napa
Valley - I first discovered Dr. Ernest Bates
in March of 2001. When my husband Jose met with Tom
Cline of Rodney Strong, Cline suggested that Jose
contact Dr. Bates. Cline knew that Bates was looking for
some marketing direction, and felt that Jose might be
able to share his thoughts. Meanwhile, Jose and I were
thinking of collaborating on a writing project as
columnists... sort of like Dorothy J. Gaiter and John
Brecher of the Wall Street Journal, in reverse
order.
Bates is an African
American neurosurgeon and vintner, who is concurrently
president and CEO of American Shared Hospital Services,
a San Francisco publicly owned company, for which Bates
is also the founder. We met with Ernest, and found a
passionately intense, private man who's caught "the
bug." In 1990, Bates moved into Napa Valley to get some
peace and space from city life. When he bought nine
acres of land set against the Silverado Mountains on one
side, and the Napa River on the other, he believed that
the wine bug wouldn't get him. A sail boat was
definitely in his future, he thought. After all those
years of intense study and specialized work as a
preeminent brain surgeon, he would so appreciate those
days when he would be gliding into San Francisco Bay
from the north side. Once you've met Dr. Bates, you know
that that's not going to happen in a million years. With
so much life to live, and such a passion for excellence,
the wine industry is a natural place to put his passion
to use... and so Bates Creek was born. Dr. Bates
refers to it as his "hobby."
Like all other vintners,
Bates has another passion; it's a natural ingredient of
the wine world's segmentation - fine art. As he produced
his first Napa Valley Cabernet Sauvignon, he
contemplated a label. Ernest jokingly said that "the
label art ended up costing me more than my Napa Valley
juice."
Bates doesn't do anything
in a mediocre way. He went to Benny Andrews, an
African American artist born in 1930, who truly
blossomed with the emergence of the radical 1960's. A
time that was rollicking with unsettled race issues,
Benny Andrews surfaced as a major national art force.
Born in Georgia, Andrews was the son of a share-cropper
family. As a child, he picked cotton on his father's
farm. Today, Andrews is an acclaimed painter of people,
a teacher, an author, and a lecturer. His work can be
found in the collections of The Metropolitan Museum of
Art, NY; The Sculpture Garden, Washington, DC; The
Detroit Institute of Art; and the Museum of Contemporary
Art, San Diego, CA; among others, including the Bates
Creek's label. Andrews agreed to allow Bates to put his
art on his label (after purchasing the original art,
"Junk Yard Dog Blues"), as long as Bates agreed to
produce high end wines. The mold was cast. In a month,
you can visit www.batescreek.com for more
details. Dr. Bate's Web site is due for completion at
that time.
Vision Cellars,
Sonoma County - E.G. "Mac" McDonald was born
the son of a Texas Moonshine maker. His father, Sue, was
considered by many to be the finest Moonshine maker in
all of Texas, because he used fine grains to make corn
whiskey. His mother, Elbessie, along with her brothers
and sister, made wine from various fruits that they
grew. Chuckling, Mac told me, "If it fell from a tree,
they made it into wine."
Even though Mac grew up
around distilled spirits and fruit wines, he says that
he didn't develop a taste for either. It wasn't until he
tasted his first Burgundy in 1965, that he fell in love
with fine wine. It was then that Mac vowed to make a
wine as fine as the one he tasted. His fervor for Pinot
has taken him and wife Lil to Burgundy on many trips.
When it became time to
create a label, the art reflected on Vision Cellars is
African American imagining. It's a depiction of an
African ceremonial mask, bringing the reflection of his
roots to bare his souls in a comprehensive package of
his winemaking.
Mac's wine comes from a
small vineyard near Petaluma, CA, and in 1997 Mac
released 400 cases of Pinot Noir. This vintage is an
excellent example of a dream (or vision) fulfilled,
"Vision Cellars." Visit www .visioncellars.com
for more details.
Dr. Marvin
Poston – Calistoga ophthalmologist Dr. Marvin Poston
has been selling his grapes to Kirkland for the last 26
years. Dr. Poston was a graduate of U.C. Berkley in
1939. He quietly moved in Napa Valley, and has been
growing grapes ever since. So, when Alan was asking his
question about "Where are they?"... there was an answer,
and has been for quite a while, including the Brown
Family at the time Goldfarb was
wondering.
Rideau Vineyards,
Santa Ynez Valley – Founded in October 1996 by a Los
Angeles, African American businesswoman, Iris
Rideau, produces Rhone varietal wines. Iris is
originally from New Orleans, Louisiana. She told me that
she loves to host winemaker dinners at her winery.
Coupled with her authentic Creole cooking for her food
and wine events, this lovely restored historic Alamo
Pintado adobe is a great place to visit. It dates back
to 1884, and is one of a few two-story adobes in
California. In March of 1995, when Iris bought the
building and surrounding acreage, Iris's dreams came
true.
Esterlina
Vineyards and Winery - Formerly Pepperwood Springs
Vineyards in Anderson Valley, Esterlina Vineyards is
owned and operated by the Sterling Family. The
10-acre vineyard consists of seven acres of Pinot Noir
and three acres of Chardonnay. The Sterlings' focus is
Burgundian techniques in making Pinot Noir and
Chardonnay. The winery also produces Sauvignon Blanc
from the Ferrington Vineyard near Boonville, Zinfandel
from Napa Grapes, as well as Cabernet, Merlot, Riesling,
Pinot Noir, and Chardonnay from the family-owned
vineyards.
In the process of thinking
about and writing this article, the concept of an
Association of African American Vintners emerged.
Iris Rideau was quick to see the vision, as was Dr.
Ernest Bates. Bates believes that as it evolves, all of
the above African American Vintners, once they have
adopted this perception, will become the founding
members. In its conceptual stages, a mission is
emerging; i.e., The Association of African American
Vintners (AAAV) is a group of ethnically diverse
American vintners who have united for the purposes of
increasing their visibility, and sharing their mutual
expertise. AAAV members are dedicated to the advocacy of
health benefits brought about by the moderate intake of
wine as a daily food product, and the unity of fine wine
with fine art in a manner of gracious living.
Truly, "What goes
around, comes around." wbm
Jo Diaz is a wine industry
professional who has been in the public relations field
for nearly twenty years. Her email address is
jo@diaz-communications
.com