Archive for the Tag 'Writer'

6

Wine Bloggers Worth Celebrating

Time to shine a spotlight on those who have been kind enough to send some light my way. It’s my hope to possibly turn you onto a great wine blogger that you might not know… Most of them you might already know. Each person mentioned in this list has the same passion that I know [...]

8

Hey, I’m not God… And neither is anyone else…

There are two issues within this blog posting: Marketing rule 101, know your audience Writing rule 101, know how to write your message Marketing rule 101: know your audience for your awards People who sell your wine should love to hear about your gold medals. Once awarded, sales support happens with a shelf talker. Great [...]

3

Thinking About New Social Media Personalities When “33 Books” Arrived

What goes around, comes around; and it all starts with a glass of wine and note taking. I was just sent a package by the 33 Books Company; and, was also shipped a few wine samples for different things going on in my life: upcoming events (Toast of the Town, Ghirardelli) someone wanting me to [...]

12

Weighing in on the Tanzer Wine Blog “About” Page Debacle

If you don’t know, Stephen Tanzer ~ one of the world’s most well respected wine writers ~ just launched a wine blog called Winophilia. Unfortunately, he unwittingly did it with his boxing gloves on. I say unwittingly, because he hadn’t yet jumped into the wine blogging pool, so he didn’t know who the swimmers of [...]

16

An Unwritten Rule That’s Now Been Written

First Annual Reader Appreciation Day on Wine-Blog: Don’t forget to comment each day with your name during this week. It’s for the drawing… a pair of gorgeous Riedel Vinum etched glasses from my PSILY stash. The winner will be announced this Saturday morning on Wine-Blog. Good luck! Just in time for Thanksgiving… ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Rule #1: [...]

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