Wine Dinner in New York City at The Modern Sets a City Standard for Opulence
Staging “the” Perfect Meeting with Client and Media If you’re just getting into PR, a perfect setting is really important when you’re planning a meeting. This is my most recent example. I just traveled to New York City to discuss Finisterra and Alente wines (from the Alentejo region of Portugal) with an important group of [...]
Ten Wine Marketing Take-Aways From Times²
Having just returned from meeting my Alentejo client Delfim Costa, and our new importer Adele Capela (Value Vines) in New York City, my Times Square experience is still swimming around inside of my head. First of all, the last time I was in Time Square experiencing it was in the 1980s. Jose and I traveled [...]
The Earliest History of Grape Growing in Suisun Valley
[Image courtesy of Gary Mangels] Mae Fisher Purcell wrote for the Eighteenth Anniversary Edition And All County Chamber of Commerce Atlas of Solano County, Information-Section 4-1935, in a story entitled, “Claus Mangels Renowned Solano Winery and Notable Estate is Beauty Spot of Suisun Valley: When Omar Khayyam, poet-tentmaker, wrote in his immortal Rubalyat the lines… [...]
Mark Oldman ~ Wine Writer # 37 ~ Oldman’s Brave New World of Wine
I first came across Mark Oldman’s work in Every Day with Rachael Ray. Mark reviews wines for the magazine, and I contacted him directly. As we talked, I learned that he had a book out, Oldman’s Guide to Outsmarting Wine. I liked the title immediately, because it told me that Mark is all about having [...]
Aren’t We All Just So Funny?
This blog posting “Variety Leaves ~ A Photo Shoot at K-J’s Demonstration Vineyard” involved a really interesting Email to me from a New York City based marketing firm. Hi I was wondering if you would be able to send me hi-res versions of (some or all of) the wine variety leaf pictures on your blog… [...]
Frank Johnson Selections ~ Importer Profile
I’ve been pretty open on this wine blog that Enoforum Wines, from the Alentejo region of Portugal, is one of my clients. This is my journal, and I’m recording my realistic journey in the wine business. When Enoforum Wines and our Diaz Communications partnered, it wasn’t with the thinking that Enoforum might be imported into [...]
Lenny Siegel Photographer in Sonoma County
There are so many aspects of the wine business to enjoy: Growing Producing Sales Marketing PR Writing Educating Social Media The list seems to go on, if just I sit here and conjure up more aspects. I personally prefer the creative end of writing and photographing. I keep out of the vineyards and the labs, [...]
