Archive for the Tag 'Blog'

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When a wine blog is a personal journal

If you’re reading this blog, please note, it’s my personal journal about being in the wine business…

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Nomination Period for the 2013 Wine Blog Awards Now Open

Tweet Last year, as a member of a female wine writers and bloggers group, when the Wine Blog Awards’ nomination process was opened, I heard some rumblings about how women just weren’t getting a voice in the nomination process.  I’m one of those people who tends to “worry about the things I can change,” so […]

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Content Marketers: If you’ve *really* been reading my blog …

Tweet Content Marketers: If you’ve *really* been reading my blog, then you know it’s my personal wine journal [Definition of content marketing: Wiki ~ "Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers."] I have to go on record with this one. […]

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Paris Hilton + Clinton Stark = This Blog

Tweet So, there I was, looking at the back end of this wine blog (something I do everyday, to analyze what’s going on behind the scenes)… It’s like stepping behind the Wizard of Oz’s curtain… And I saw this link: http://www.starkinsider.com/2013/02/best-wine-blogs.html Clinton Stark of Stark Insider, evaluated wine blogs in 2009, so I see when […]

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Degeneration of the wine blogosphere ~ weeding out the riff raff ~ a parable

Tweet Wine, the civilizing beverage…. I just read a story, written my friend Steve Heimoff. It’s entitled, When wine writers lose it. It’s a brilliant title, because it’s a double entendre. It had me running to my own blog site to make sure I’ve not exchanged links with the person he’s written about. Thankfully we […]

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Spelling it all out succinctly: Vinography’s Alder Yarrow

Tweet Happy birthday to Vinography… It’s been nine years of wine blogging for Alder Yarrow, and a few good tricks and habits have been developed over the last nine years. That’s obvious to me from my deck chair. It’s 20 years later, from the time when I segued from FM radio PR to wine PR. […]

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Thirty Years of PR and writing: Top 10 things I’ve learned as a PR agent who’s also crossed over to being a wine blogger

Tweet I just realized I’ve been doing PR for 30 years, having started in February 1982. This coming December, I will also have been blogging for the last seven years. I’m in a bit of a precarious position, being on both sides of the bridge; and have been, since I started blogging in 2005. It […]

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VIDEO WINEMAKER SERIES ~ David Coffaro: Wines and The First Wine Blogger

Tweet Appealing to my inner hippie…. David Coffaro, owner and winemaker for David Coffaro Wines, discusses with Jose Diaz his wines, his diary, and his weather station. Many people don’t realize that before Web 2.0 launched, which allowed us all to become interactive with the Web, David Coffaro was writing a Web Log… Later, with […]

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An Interview with Zemanta, a resource my blog can’t live without…

Tweet I recently received the following Email. Dear Jo, On Z-Blog we regularly feature Zemanta power users. Hence, I’d like to ask you whether I can send you a few interview questions to introduce you on our Z-BLOG? Let me know. Thank you and have a nice week, Nenad I thought, sure, why not… let’s […]

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What motivated wine bloggers to start blogging ~ Their own stories

Tweet I just re-ran An Impatient Publicist©, because it’s a story for me that’s timeless, talking about how I began blogging. In one of the Facebook groups, I had a comment about my sharing how I got started, and it made me wonder how others began their own on-line publishing journeys. I decided to ask […]