Archive for the ‘PR Advice’ Category

0

PR gone awry, horribly so

Those who accepted the trip were told that there was no room reserved for Monday night, so after a long day tasting, they were told to make their our way home.

16

Number 1 Rule of a PR Pro is to be a Writer’s Writer

The number 1 rule of a PR pro is to be a writer’s writer… It’s really imperative that you write to inspire, not tire, your audience. PR Pro Joe Gargiulo, of JAG Public Relations, contacted me last week about my story called, “Top 10 Faux Pas of Wine PR People.” He was expecting something entirely different […]

10

Top 10 Faux Pas of Wine PR People

Media people get tired of us. While we’re the link to their samples, the less they have to do with us after the samples arrive, the better. From their list of complaints, I’ve compiled the do’s from their don’t, of the top 10 faux pas of wine PR people regarding sending them samples. I fell […]

0

When you hire someone to do PR for you, that’s not where your job ends

It’s where it begins for true success… I wish I had penned that bit of wisdom, because it’s brilliant. Alas, it was penned by another, and I don’t take credit for someone else’s words of wisdom. So, credit to the universe. When I read it, I didn’t make note of the author. The words, however, […]

2

The Thank You That Changed My Thinking

Do you have a publicist? Second question… Have you ever said thank you? PR – for the most part – is a really thankless job in many regards, and so it should be. I have no doubt about that one. I’ve learned some things along the way that are really worth sharing, though, which have […]

2

From the “Get a Clue” department on Bad PR form

Get a clue, PR people…You’re giving all of us a really bad name, when you do something like the following story, but before I go there… I once read how this one writer hates PR reps. I didn’t get “why,” because PR people try to bring joy to writers, so they have a good story. […]

1

Tell me why I should be a member of your group

If I hear “Tell me why I should be a member” one more time…  Well, I still don’t know what I’ll say; but, I know what I’d like to say. It would go something like this: If I have to tell you why you should be a member of any organization, I’d just be wasting […]

3

Customer service PR lessons; the good, bad, and the ugly ~ Part 2

Today’s part of this two part story is about the good…. Culinary customer service at its worst… Yesterday’s blog post was about customer service at its best. RECAP Jose and I recently went to the Asheville, North Carolina, area to visit my daughter Katie, son-in-law Ray, and our two grandsons; Jonathan (14 years old) and Nate […]

0

Customer service PR lessons; the good, bad, and the ugly ~ Part 1

Today’s part of this two part story is about the good…. Culinary customer service at its best… Who thought when I’d visit my kids I’d end up with a customer service story. Proving… you can take the wine PR person out of wine country, but you can’t take the PR out of the wine person. And […]

0

PR 101 ~ The Art of Diplomacy

I’m a Sagittarian; and in astrology, we’re known to be pretty blunt. This isn’t a cop out for my being blunt, nor does it say that astrology is the be all to end all for supposed traits within that world… It’s just my life’s observations about myself, and the realizations that my bluntness has sometimes […]