Archive for the ‘Dear Jo’ Category

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For National Wine Day I need 366 days in a year

Hello [Jo], Celebrate National Wine Day on Monday May 25th with ZIOBAFFA! ZIOBAFFA takes pride in authenticity with an attention to detail and quality. It will create an genuine Italian experience, making you feel like a true connoisseur while raising a glass to National Wine Day! ZIOBAFFA is an organically grown, Italian wine that is […]

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TBNT – Thanks, but no thanks

One of my bosses turned me onto TBNT… Thanks, but no thanks. I find that I use it a lot (at least in my head) as I read queries regarding my blog. First of all, if you think my blog is all that and you’re still asking me to write for my blog, you didn’t […]

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PR 101 ~ Did you say thank you today?

PR 101, let’s talk the basics… This blog has me jumping though some interesting hoops. I get asked all kinds of questions, and I do my best to answer them, because I also learn something in the process, too. Hi Jo, my boyfriend is a  wine lover and blogger and has mentioned to me on […]

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Content Marketing for wine blogs just upped the ante

I’ve specifically written a blog post called, “Content Marketers: If you’ve *really* been reading my blog, then you know it’s my personal wine journal.” [Definition of content marketing: Wiki ~ “Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers.”] Now, when I’m […]

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Content Marketers: If you’ve *really* been reading my blog …

Content Marketers: If you’ve *really* been reading my blog, then you know it’s my personal wine journal [Definition of content marketing: Wiki ~ “Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers.”] I have to go on record with this one. Many […]

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An Interview with Zemanta, a resource my blog can’t live without…

I recently received the following Email. Dear Jo, On Z-Blog we regularly feature Zemanta power users. Hence, I’d like to ask you whether I can send you a few interview questions to introduce you on our Z-BLOG? Let me know. Thank you and have a nice week, Nenad I thought, sure, why not… let’s see […]

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Dear Jo ~ In Search of White Chianti & Books on Starting a Winery ~ Both Are Good Questions

[Today is the second of five days to register for holiday gifts from Wine-blog. Simply leave your name in the comments for a chance to win. Rules.] QUESTION from Lauren: Hi Jo, my boyfriend is a  wine lover and blogger and has mentioned to me on a few occasions about a white Chianti. Chianti is […]

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You’ve Got a Bottle of Great Wine & Want to Sell It… Now What?

In the past month, I’ve received two almost identical questions. (I’ve got my own Dear Abby quietly going behind the scenes called, “Dear Jo.”) Here’s one example for Dear Jo. The other was very similar: I began following your blog recently. Kudos!…I am enjoying it. Admittedly, I am no wine expert, and have just recently […]

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Thought for the day: Finding A Heart Will Lead Me To Revealing A Soul, If I Write About Someone

Welcome to a day in the life of my wine publicist’s journal… ====================== So… My friend Honey Airborne (as in the 82nd Airborne Division) told me that Mr. Opportunity would be knocking again soon, when I wrote my blog story Mr. Opportunity. I wondered about it, and got on with my life… Too busy to […]

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Wine Blogging As a Professional Will Turn One Into a Wine Career Counselor

I was just asked, “I want to become a wine professional, where do I begin?” I could only respond, “Where do I begin the answer?” It came as I was finalizing all details for the Ninth Annual Petite Sirah Symposium  (Concannon Vineyard), still wrapping up the Oregon Pinot Gris Symposium (Oak Knoll Winery), helping out […]